Company blog

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    Why we started VisualBoston and our plans for building our digital agency

    By Mark Stenquist

    Recent articles

    Track runner crouched about to start a race
    By Alec Harrison
    • Design

    Be better prepared when hiring a freelancer or agency for your new web application

    When you’re looking to work with a freelancer or agency there’s a lot you can do to prepare for the most successful experience. Below you will find tips and suggestions to help receive proposals faster, receive more accurate estimates, and get the most return on investment (ROI).

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    By Mark Stenquist

      Why we started VisualBoston and our plans for building our digital agency

      I remember when I finally convinced my co-founder Alec to start an agency with me. I had been an independent contractor for several years but eventually realized that if I wanted to grow a meaningful and successful business, finding the right partner would be a huge advantage. Plus, building an agency with someone else would be a lot more fun.

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      VisualBoston team working together
      By Alec Harrison
      • Strategy
      • Business

      The advantages of working with a smaller design and development team for your startup

      When it comes to designing and developing a web application for your startup, you have a few options: you can hire an in-house team, work with a large agency, partner with a smaller design and development agency, or hire a freelancer. Each option has its own set of pros and cons, but in this blog post, we'll be focusing on why working with a smaller agency may be the best choice for your startup.

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      Image Credit: https://unsplash.com/photos/oMpAz-DN-9I
      By Alec Harrison
      • Business
      • Strategy

      Why understanding a company’s business and revenue model is essential for designing and developing a successful web application

      At VisualBoston, we understand the importance of a company’s business and revenue model when creating a new web application. One of the first assets we ask for from a prospective client is the pitch deck they use for investors. My team can then better understand their vision, market, and what they might have validated so far for product market fit and revenue models. We make it a priority to fully understand a potential client’s unique needs and goals such as key performance indicators (KPIs) before creating any design mockups.

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      Creative team working together looking at a screen
      By Alec Harrison
      • Strategy
      • Business
      • Design

      Why involving users in the web application design process can save you time and money

      Gathering feedback from your potential users is vital for creating a successful product. Not only will it ensure that people like your idea, but it'll also help you catch any problems early on and help guide you on which features to design, test, and develop and in what order.

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