Shadow Lion

Designing a New Video Experience

Overlapping screenshots of Shadow Lion's new website rendered on a desktop and mobile device


Shadow Lion is a creative studio founded in 2017 with the goal of supporting Tom Brady’s off-field media efforts. Our team designed and developed a new website that puts the focus on the video playing experience while also elevating their brand.


Shadow Lion reached out to us looking to elevate their website online presence to match the high-quality video production work they create.

Screenshot of the Shadow Lion website showing Zdena Chara from the Boston Bruin's in a custom video player.

Fully customized video player

We implemented a fully customized video player with ability to view any content in full screen mode with a single click or tap. The addition of a video timeline allows users to scrub through video content so they can rewatch content or jump right to a specific point.

Screenshot of Tina CMS showing the contextual editing sidebar experience

Contextual editing with Tina

By leveraging Tina CMS we were able to deliver an editing experience that was intuitive from the first moment Shadow Lion’s team began adding content.

"As a company that works with high-profile clients like Aston Martin, Tom Brady, and EA Sports, it is vital for us to have a website that showcases our work with the same level of excellence that we aim for in every project. VisualBoston skillfully brought our vision to life and transformed our content into a visually stunning platform that resembles the experience of a streaming platform. Their dedication and effort have earned endless compliments on our website, which has proven to be a valuable asset in building immediate credibility with potential clients."

Gilad HassCEO @ Shadow Lion

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