Banking Made Beautiful
Project Finance builds world-class digital banking solutions for credit unions like DCU (Digital Federal Credit Union). Our dedicated design and development team has been working closely with their team for over 2 years focused on designing and developing several key initiatives on an on-going basis.
Problem
With our expertise, we upgraded Project Finance's capabilities by integrating user experience design practices previously unexplored due to their focus on engineering. Through advanced user testing, the creation of interactive prototypes, and a custom component library, we revitalized their web and mobile applications. This partnership not only modernized their offerings but also positioned them for innovation, enhancing their market presence.
Our Approach
We are constantly creating new experiences that allow the users to easily navigate through the different ways they have to take care of their money, take advantages of new opportunities and grow. All of this, with a Design System that give us the foundations of quality design.
User Testing, Custom Design & Great Feedback
For this project we used Maze.io as the main tool for unmoderated user testing. In this role, validation of each feature became the key tool for optimizing process and meeting business goals.
Use of custom animation and high-quality custom illustrations together with user-centric approach brought Project Finance's app ratings on both iOS and Android to 4.9 stars.
Full Stack Web Development & Design System
We built everything from complex, pixel-perfect responsive layouts to more data-oriented tasks working on then the backend of their web application.
An opportunity to build an extended Design System by applying the most recent technical features released by Figma allowed us to take reliving work on responsiveness.
Dedicated Team
Our work has made a measurable difference in the quality of their software and we continue get positive feedback from both users and internal stakeholders, by being fully dedicated to this project.
“VisualBoston, a full-service design and development shop, has significantly accelerated our ability to launch initiatives more efficiently, boasting remarkable designs and fostering our team's proficiency in product design best practices. A testament to our successful collaboration is the remarkable improvement in our mobile application ratings. As CEO, I've observed firsthand how, over the last couple of months, we've elevated our app ratings on both iOS and Android from mid 2's to 4.9. This strategic partnership with VisualBoston has clearly been a pivotal factor in our advancement. I wholeheartedly recommend them to any entity looking to enhance their design and development endeavors and achieve similar success.”
Colby Ross/CEO @ Project Finance (DCU)
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